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March 25, 2020


Blog: How we are responding to the COVID-19 at Smart Eye


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World's most advanced eye tracking.

At Smart Eye, we create the world’s most advanced eye tracking systems. To do that, we rely on deep knowledge of the long chain that connects human actions and intentions with technology. From the anatomy of the eye and face to optics and intelligent software.

Automotive Solutions

To interpret reality, you have to see further than what’s in front of you. Our automotive solutions are built on years of innovation, put to practical use in real-life driver environments. They help drivers stay alert, safe and comfortable no matter the conditions.

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Research instruments

Our research instruments offer unparalleled performance in complex, real-world situations, paving the way for new insights in aerospace, automotive, aviation, psychology, communication, neuroscience, medicine and clinical research.

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Latest news

March 25, 2020

Blog: How we are responding to the COVID-19 at Smart Eye

As the entire world faces an unusual public health emergency, the global coronavirus pandemic is affecting all of our families, our businesses, our communities, and our way of life. During this time, we wanted to reach out and update you on how we’re approaching the situation at Smart Eye. Read full blog post here.

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March 19, 2020

Smart Eye crowned by success, announces 24 new design wins with four different OEMs in one fell swoop

Of the four OEMs two are new customers; one is an American high-volume car maker and one is a European premium manufacturer, and two are existing European premium customers. The estimated combined life-time value of the four contracts is at least 500 MSEK.  “I am exceptionally proud of Smart Eye’s engineering team. They have developed a scalable software solution that can run on multiple hardware platforms. This ensures the combination of optimized performance, competitive system […]

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February 24, 2020

Blog: Will your future car also be your best friend?

This may seem like an exaggeration, but many of us already have a special relationship to our cars. They are with us at many key points in our lives during which we experience strong feelings, whether we are nervous on the way to the first day of a new job or excitedly driving to the airport for a much-anticipated vacation. With this in mind, it might not seem so strange that 41% of people admit […]

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January 30, 2020

BLOG: “2010-2020: A decade of innovation at Smart Eye”

We can conclude that 2019 has been a significant one for Smart Eye. It’s been a year full of great innovations and success, as well as the incredible 29 design wins Smart Eye has been rewarded over the course of 2019 alone. Now we look forward to the dawn of a brand-new decade with even greater innovations and success. From crisis to serial contracts When thinking back on the last time we were entering a […]

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January 24, 2020

CEO blog: CES2020 is over – Smart Eye’s journey has just begun

By Martin Krantz, CEO of Smart Eye. DMS going mainstream in 2020. As the world’s leading Driver Monitoring System (DMS) supplier, Smart Eye entered Las Vegas this year with a heightened sense of curiosity about this year’s big themes on the bustling floors of the annual festival for techies also known as CES. After eight years of attendance via industry partners we now had our own booth and were able to showcase our latest and […]

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January 17, 2020

Our CES experience

“Productive meetings, fantastic technology and a world class team that made it all possible, pretty much sums up our CES experience!” – Martin Krantz, CEO Smart Eye

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January 9, 2020

Video: CES Interview with Smart Eye CEO by AutoFutures

Smart Eye CEO Showcases Groundbreaking AI Eye Tracking Technology in Vegas by Alex Kreetzer “Smart Eye Founder & CEO Martin Krantz discusses the use of AI and deep learning algorithms to identify driver distraction or drowsiness and protect them on the road. He also explains the benefits that the software can bring to automakers looking to rollout autonomous technology.” Read more and watch the video here:https://www.autofutures.tv/2020/01/08/smart-eye-ceo-showcases-groundbreaking-ai-eye-tracking-technology-in-vegas/

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January 7, 2020

Smart Eye receives design win from second Chinese OEM

Smart Eye AB (Nasdaq: SEYE), the market leader in Driver Monitoring Systems, receives one new design wins, from a second Chinese OEM customer. The estimated revenue of the order is MSEK 50, based on forecasts of the estimated product life cycle, the company has now received a total of 57 design wins. Smart Eye will deliver its second-generation DMS technology to a large Chinese OEM. The car models that includes Smart Eye’s software have a […]

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January 3, 2020

Smart Eye integrates the future in today’s cars through eye tracking and AI at CES® 2020

With 20 years of experience, 56 design wins and six car models on the road, Smart Eye is the leader in eye tracking solutions for the automotive industry.  At CES, we will showcase our next generation of eye tracking technology featuring not only drowsy and distracted driver detection, but also face ID and face expression for emotion detection. Smart Eye is connecting car and driver for a safer journey today and paving the way for […]

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December 20, 2019

See you next year!

December 18, 2019

Official Journal of the European Union

The official Journal of the European Union road safety legislation is now published. In the new legislation the following definitions are referring to Smart Eye technology: ‘Driver drowsiness and attention warning’, a system that assesses the driver’s alertness through vehicle systems analysis and warns the driver if needed. ‘Advanced driver distraction warning’ means a system that helps the driver to continue to pay attention to the traffic situation and that warns the driver when he […]

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December 16, 2019

Article from Dagens Industri announce Smart Eye as the “Share of the week”

In an article published by one of Sweden’s most prestigious business press, Dagens Industri, Smart Eye is announced as the “Share of the week” (Swe: Veckans Aktie) with the translated headline “Buy First North company despite high risk – global giants are soon in line”. It continues “New rules that force a whole new level of surveillance give wind to the First North company. Soon, global players are in line to buy the company’s technology. […]

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A while back, our CEO Martin announced a new set of measures to help protect our people from the #coronavirus (COVID-19). In this article we give answers to the most common questions we receive from our stakeholders about the #COVID19. Read full article: https://bit.ly/2R00o35

#Throwback to CEO Martin's comments our latest and greatest 24 design wins & the current situation in the industry. “It’s important to keep in mind that #DMS is a safety system driven by #EU legislation, regulations and organizations such as #EuroNCAP.."👉https://bit.ly/39abd8U

✔ Smart Eye can finally announce 24 new design wins with 4 different OEMs.
This means that we now have a total of 81 design wins from 12 different OEMs. Fantastic news for Smart Eye!
Read full press release here: https://cisn.co/2UgDghv

Sales director Ulf Löfberg is attending a webinar with partner #VIgrade, discussing how head and #eyetracking can add value in systems where stress levels of drivers and passengers are defined both in driving simulators and in real vehicles. Join webinar: https://bit.ly/2WlvG80

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