How to Build Emotionally Powerful Campaigns in Difficult Times & Our New Emotion AI Metrics!

Today’s episode features Graham Page, Global Managing Director, Media Analytics at Affectiva, a Smart eye company.

Graham and I discussed some takeaways from his recent presentation on how to brands can leverage Emotion AI for powerful campaigns during difficult times, plus a deep dive into our recent product release around conversational engagement and valence metrics. Listen to learn more. 

Links of interest:

– Press Release: Smart Eye Expands Use of Affectiva Emotion AI for Qualitative Research

– See our new qualitative research AI tool in this video

– Graham’s talk at the 2022 Neuromarketing Web Forum, hosted by NMSBA –  Leveraging Emotion AI to Build Emotionally Powerful Campaigns in Difficult Times

– Download the Playbook: The Power of Inclusive Portrayal in Advertising – How to Get it Right

– Blog: Navigating Sustainability in Advertising with Emotion AI