Today’s episode features Matt Strafuss, Director of Product and Customer Solutions at Affectiva (now a Smart Eye company). Matt has been with Affectiva for almost 10 years in various roles. Affectiva, pioneer of Emotion AI, was acquired by Smart Eye in 2021 and has since continued its strong brand presence in the media analytics space. With a degree in physics and computer science, Matt has worked on everything from software development to project management to customer success.
His deep expertise in the space made him a natural candidate to interview about the new Affectiva calibration-free eye tracking feature, which represents a culmination of the Smart Eye eye tracking tech and Affectiva Emotion AI just announced last week. Matt talked about the development of this feature, how it is differentiated from other eye tracking and attention measurement solutions on the market, some high-level mechanics on how it works, and where we may be going with it in the future. Listen in to learn more.
– [Read] Press Release – Affectiva’s Breakthrough Calibration-Free Eye Tracking Feature Offers a Revolution in Attention Research
