News & Buzz

How Eye Tracking Technology is Changing the Game for Individuals with Disabilities

Emotion AI and Eye Tracking: Powerful Insights for Digital Mobile Content

Eyes on Independence: The Smartbox and Smart Eye Collaboration

Fit to Drive? 5 Key Insights into the State of Intoxicated Driving Research

Smart Eye Announces 12 New Driver Monitoring System Design Wins with Korean OEM

The Power of Eye Tracking: Understanding Human Behavior in a New Light

Unlocking the Mind’s Eye: Exploring the Power of Eye Tracking in Multimodal Biometric Research

Smart Eye Announces Eight Breakthrough Driver Monitoring System Design Wins for Commercial Vehicles

What can we learn about the importance of emotion in digital advertising?

Remote Eye Tracking: Why Smart Eye is the Best Choice for University Research Departments

Eye Tracker Screen Grabbing and Recording Hardware: Technical Deep Dive

How Interior Sensing Responds to Evolving Lifestyles

CES 2023

Charm 2023

SXSW 2023

InCabin 2023

WATS 2023

ITEC 2023

ARF AudiencexScience

VI grade EMEA Zero Prototypes Summit 2023

IIEX North America

JSAE Automotive Engineering Exposition 2023

ETRA 2023

AHFE 2023

LCICD 2023

DSC 2023

VI grade North America Zero Prototypes Summit 2023

EATS 2023

How Eye Tracking Helps Researchers More Efficiently Analyze Human Behavior

I/ITSEC 2023

How Eye Tracking Helps Researchers More Efficiently Analyze Behavior: Human Factors Deep Dive

How Interior Sensing Improves User Experiences: 5 Use Cases

Smart Eye Announces Three New Driver Monitoring System Design Wins

5 Ways Interior Sensing Improves Road Safety: Use Cases

Interior Sensing in the Future

Eye Tracking & Biosensors in Mental Health Research

Fighting AI Bias: Considerations for Ethical Development and Deployment of Interior Sensing

Driving the Future of Neurological Development Research: Thriving with Eye Tracking and Biosensors

Polestar 3 with Smart Eye’s Driver Monitoring System (DMS)

8 Vehicle Occupancy Questions Answered with Interior Sensing Algorithms

How Remote Head and Eye Tracking Unlocks Naturalistic Data Collection for Researchers

The Technology Behind Smart Eye Interior Sensing System Software

How eye trackers can help us understand mental health issues around performance anxiety

Why You Should Integrate Eye Tracking into Your Product: the Process & Benefits

An Emotion AI Chat on Biosensors in Mental Health Research

Polestar 3 with Smart Eye’s Driver Monitoring System on Show at CES

Smart Eye Wins 800 MSEK DMS Deal with Large North American OEM – Up to 53 Design Wins

Interior Sensing: For Enhanced Mobility Experiences

Smart Eye Wins Largest Driver Monitoring System (DMS) Deal to Date

Smart Eye Announces Four New Design Wins from Two Global Japanese OEMs

What Biosensors Reveal in Test Anxiety Research: an iMotions Customer Chat

European Luxury Sports Car Manufacturer Sources Smart Eye’s Hardware and Software Driver Monitoring System

Smart Eye Announces New Driver Monitoring System Design Win with Premium European Car Manufacturer

Introducing Smart Eye Pro 10.1 and Mobile Stand: Enhanced Efficiency and Ease of Use for Researchers

How Interior Sensing can Improve Road Safety

iMotions: Emotion AI & Biosensors in Mental Health Research

Customer Testimonial: How Georgia Tech Sonification Lab is Using Eye Tracking to Understand Driver Behavior

What is Interior Sensing?

Humanizing the In-Cabin Experience with Human Insight AI

Automotive World: Perception technology shapes the evolution of the cockpit

Smart Eye Announces One Driver Monitoring System Design Win with New OEM Customer

How to Build Emotionally Powerful Campaigns in Difficult Times & Our New Emotion AI Metrics!

Smart Eye Receives Six Additional Driver Monitoring System Design Wins with Korean Car Manufacturer

The Polestar 3: How Smart Eye’s Driver Monitoring is Helping Launch a New Era of Intelligent Vehicles

Smart Eye + Tongji University

Eye Tracking Technology Comparisons: Which Product Is Right for You?

Advancing Road Safety: The State of Alcohol Intoxication Research

Being Different Matters: Talking the Future of AI with Author Kevin Maney

Shopping for an Eye Tracker? 5 Examples of Smart Eye Innovation with Product Integration

The First Million Was The Hardest: Why Smart Eye reaching 1,000,000 cars on the roads is only the beginning 

Smart Eye’s Automotive Driver Monitoring Technology Has Been Installed in more than 1,000,000 Cars on Roads Globally

Smart Eye and STMicroelectronics demonstrate high-sensitivity, lower-cost, 1-LED Driver Monitoring System

Smart Eye and OMNIVISION Announce Next Generation Automotive Interior Sensing Solution That Satisfies GSR and Euro NCAP Requirements

Smart Eye Partners with ams OSRAM to Deliver 3D Interior Sensing for Enhanced Driver Monitoring

Smart Eye Strengthens Automotive Team with Three Key Hires

Interior Sensing: The Next Frontier in Improving Road Safety and the Mobility Experience

How to Select the Right Eye Tracker for Your Research

Who Uses Eye Trackers from Smart Eye?

Sophisticated Eye Tracking for Insight into Human Behavior

Pilot Training Eye Tracking Technology: How Flight Simulators Using This Tech Can Improve Flight Safety

How the Toronto Research Institute is Leveraging Robust Eye Tracking in its DriverLab to Improve Road Safety Outcomes

Eye Tracking Systems for Research Projects: Important Features and Capability Considerations Checklist

Deep Dive into Smart Eye Interior Sensing and Driver Monitoring Systems

Eye Tracking Technology 101: Guide to Common Industry Terminology

The Role of Attention in the Creative Development Process

Smart Eye Receives One Additional Driver Monitoring System Design Win with North American Car Manufacturer

The Future is Multi-Modal: Eye Tracking and More with iMotions

Eye Tracking Systems Guide for Research: Visualization, Analysis, and Reporting

AI Potential, Regulation and More with “AI for Good” Author, Dr. Eric Daimler

How to Determine The Right Eye Tracker for Your Research Project: Advanced Features and Capabilities to Consider

How to Be a Disruptive Thinker with “Own the AI Revolution” Author, Neil Sahota

Fit to Drive? 5 Key Insights Into the State of Intoxicated Driving Research

How to Improve Flight Safety with Eye Tracking: Pilot Training and Simulation

How Eye Tracking Helps Improve Road Safety by Fighting Driver Distraction with SeeReal

How to Determine The Right Eye Tracker for Your Research Project: Measurement Parameters

Advancing Road Safety – The State of Alcohol Intoxication Research

How To Determine The Right Eye Tracker for Your Research Project: Requirements and Features for Your Environment

Purchasing the right eye tracking system for your research can be challenging. This blog helps navigate between different eye trackers.

Paving the Way for Improved Road Safety with Applied AI Systems (AIS)

AIS is Smart Eye's Driver Monitoring System (DMS) for fleets and the aftermarket – improving road safety by catching driver distraction.

Introducing Smart Eye Pro 10: Streamlined Set Up with Enhanced User-Friendly Experience

Smart Eye Pro 10 includes a number of hardware and software components that will enhance user experience and streamline product set up.

Les Echos: Sécurité routière – quand la technologie sauve des vie

5 Tips to Realize Gender Diversity in Tech, from the Women of Smart Eye

3 Major Advantages of Eye Tracking for Researchers

Introduction to Eye Tracking Technology

Emotion AI in Journalism: Trust me, I’m Human…Virtually

Smart Eye Receives Three Additional Driver Monitoring System Design Wins with Korean Car Manufacturer

Smart Eye Announces Magnus Brunzell as new VP of Automotive Fleet and Aftermarket Business Unit

Nikkei: OKI、AIが好みのサンドイッチを7割的中　表情読み提案

Smart Eye publishes the Annual Report 2021

Paving the Way for Safer Driving with Applied AI Systems (AIS)

Kantar: Diverse Reactions to Inclusive Advertising

Introducing Aurora 250 and Expansion Box

A Guide to Selecting Eye Tracking Solutions

Smart Eye Presents: Spotlight on our Female Employees on International Women’s Day

Dagens Industri: Stockholmsbörsen väntas öppna kring nollan

Kantar: How to Navigate the Emotional World of Sustainability in Advertising

How Interior Sensing Technology Leads The Way to Safer Roads

SureStart: Building an Opportunity Pipeline for the Diverse Tech Force of Tomorrow

Het Financieele Dagblad: Tech kijkt in onze ziel (en verkoopt die)

The Road to a Five-Star Rating with Euro NCAP

Medium: Will AI Teach Us How to Be More Emotionally Smart?

Smart Eye Announces One Driver Monitoring System Design Win with Major New OEM Customer

What We Know About Euro NCAP’s New Assessment Protocol

AI Business: Empathic AI Making Headway, Skeptics Abound

How Euro NCAP Will Make Driver Monitoring Systems the New Safety Standard

Driver Monitoring Systems (DMS): A New Era of Road Safety

Smart Eye Automotive Interior Sensing Named CES 2022 Innovation Awards Honoree

Join Smart Eye at virtual CES 2022

Introducing: Smart Eye Pro 9.3

How Human Insight AI Will Transform Behavioral Research for Automotive and Beyond

Automotive News: Interior sensing emerges as a new frontier in vehicle safety

Reclaiming Tech for Good: The Role of Media in Corporate Accountability

CNN: Meet the entrepreneur teaching computers to understand human emotions

New Emotion AI introduces New Functionality for Enhanced Media Analytics Insight

CNN: Why reading drivers’ expressions could make cars safer

The Role of Eye Tracking in Understanding Human Behavior, Intentions and Interactions

Affectiva Introduces New Functionality to Enhance Media Analytics Insight

IEEE Spectrum: The Next Generation of AI-Enabled Cars Will Understand You

End-to-End Automotive Interior Sensing with Omnivision

How Euro NCAP will make DMS the New Safety Standard

VI-grade: How Vehicle Simulation Accelerates Product Development

TechCrunch: Smart Eye’s latest acquisition points to consolidation among driver monitoring system suppliers

Smart Eye Acquires iMotions to Unlock Potential for Multimodal Behavioral Research

Smart Eye and iMotions Join Forces for a Multimodal Future

The Bondurant Study: How Biometric Data Can Make Us Better Drivers

Smart Eye Receives Another Design Win from Major Japanese OEM

The Future of Qualitative Research & the Role of Emotion AI

Hitting the Right Emotional Tone with Ad Storytelling

Smart Eye Announces Detlef Wilke as New VP of Automotive Solutions

SmartBox: Barrier-Free Communication Tools for Those with Disabilities

TechCrunch: Drunk-driving provision could fuel demand for driver monitoring technology

Auto Evolution: How Navigation Apps Can Help Take Drowsy Drivers Off the Road

Consumer Reports: Can Technology Read Your Emotions?

Smart Eye announces four new design wins from global North American OEM

Associated Press: Smart Eye Deputy CEO Rana el Kaliouby talks automotive AI

Lumin-i: How Eye Tracking Turns Communication Barriers Into Bridges

Automotive World: Smart Eye and OmniVision announce end-to-end interior sensing solution

Smart Eye and OmniVision Announce End-to-End Interior Sensing Solution

Smart Eye partners with Smartbox on eye tracker that gives people with disabilities a voice

CEOs Chat Behind the Scenes of the Smart Eye-Affectiva Acquisition

Using Eye Tracking to Understand Human Behavior Through Driving Simulations

How Eye Tracking Helps Train Tomorrow’s Top Engineers

EE Times: Untangling DMS Design Wins

Webinar: Understanding Eye Tracking Research with Smart Eye

Forbes: How To Solve AI’s Bias Problem, Create Emotional AIs, And Democratize AI With Synthetic Data

Smart Eye and Affectiva Join Forces to Lead Growing Interior Sensing Market

Smart Eye Acquires Affectiva to Solidify Stronghold on Interior Sensing Market

The Power of Inclusive Portrayal in Advertising

Smart Eye Pro 9.2: New generation of AI-powered gaze for next-level precision

Financial Times: Rana el Kaliouby – ‘We should think of ourselves as stewards of technology’

It Started with a Kiss: How Emotion AI Provides Full Brain Picture of Consumer Response

Data Synthesis for Better AI: For Today, and in the Future

Smart Eye’s Approach to Data Collection and Privacy

Mashable: Why your next car might track passengers with radar

How In-Cabin Sensing Works to Reduce Stress: a Conversation with a Hyundai Engineer

Watch Martin Krantz’ CEO speech from the Annual General Meeting 2021

The Path for Female Leadership in Automotive: Jennifer Haroon

Unmasking Emotions During Lockdown: Enabling Market Research in a Pandemic

NRC: Opletten! Je auto houdt je in de gaten

The Role of Scent and Emotion AI in the Vehicle of the Future

Beyond Road Safety: How the Automotive Industry can Unlock Occupant Comfort

NEWS: AIS is Live

The State and Evolution of the Automotive In-Cabin Sensing Market

Focus Forward: What the AIS Could Mean for Safety, Insurance and Sustainability

Optimizing the Mobility Experience: Advancing Road Safety Beyond Driver Monitoring

How to Segment Viewers with Both Qualitative & Emotion AI Insights

Sign up to our Live Digital Launch Event

How Brands Can Leverage Content Engagement and Viewer Behavior

Cerence: Elevating Stale Vehicle Interactions by Designing with Personal State in Mind

Masters of Scale Podcast: Affectiva’s Rana el Kaliouby on Masters of Scale with Reid Hoffman

Optimizing Road Safety and the Mobility Experience: Euro NCAP and Driver Monitoring Systems

Smart Eye announces design win from Chinese OEM

Smart Eye Previews New Aftermarket Driver Monitoring System at All-Digital CES® 2021

Smart Eye Field Tests The New AIS Aftermarket Product – Raising Haulage Industry Safety Standards

Introducing Smart Eye Pro 9.1

Smart Eye at Erik Penser bank

Why Creativity and Emotions in Advertising Matter More than Ever

The Evolution of Autonomous Cars

Webinar: How Eye Tracking Benefits Automotive HMI Research and Development

How Ernsts Express Will Become Sweden’s Safest Haulage Company

OmniVision, Ambarella and Smart Eye Partner on Automotive Industry’s First Combined Driver Monitoring and Videoconferencing Camera Solution

From Boston to Cairo: Fostering Cross-Cultural Collaboration

5 Ways Autonomous Cars Would Change Your Life

VI-grade Announces Strategic Partnership with Smart Eye

WARC: Advertising having a more emotional effect on consumers — and often it’s negative

How to (Safely) Collect Automotive Data During a Pandemic

Webinar: Explaining Remote 3D Head and Eye Tracking in Aviation

Smart Eye Q3 2020 report is out

Smart Eye receives two additional design wins from Korean OEM

Smart Eye has completed a directed share issue of SEK 189 million.

In Machines We Trust Podcast: AI Reads Human Emotions. Should It?

BMW: How In-Cabin Sensing Helps Build the Ultimate In-Vehicle Experience

Why Driver Monitoring (DMS) Will Soon Become Mandatory in Vehicles Around the World

Balancing Long-Term Brand Effects and Short-Term Activation with Unruly

Q2 2020 interim report

Approved by the Full House – Moving Forward Act

Brain Power: Empowering Those with Autism to Thrive with Emotion AI

Highlights from the Girl Decoded Virtual Book Tour 2020

Blog: Smart Eye is EURO NCAP ready

Join our webinar with iMotions!

ZDNet: Reclaiming our humanity through tech

Smart Eye is EURO NCAP Ready

Financial Times: How AI is getting an emotionally intelligent reboot

AGM2020 – CEO’s speech

Bose: Enhancing the Vehicle Experience Through Audio

Leading with Empathy: Affectiva CEO Decodes her Personal Growth Journey in New Book

Product Launch: Say hi to the AI-X!

Annual Report 2019 (Swe) is here

Blog: How we are responding to the COVID-19 at Smart Eye

How We Are Responding to COVID-19 at Smart Eye

Smart Eye crowned by success, announces 24 new design wins with four different OEMs in one fell swoop

Make Brand Decisions Based on How Customers Feel with Emotion AI

Blog: Will your future car also be your best friend?

Will Your Future Car Also Be Your Best Friend?

BLOG: “2010-2020: A decade of innovation at Smart Eye”

2010-2020: A Decade of Innovation at Smart Eye

CEO blog: CES2020 is over – Smart Eye’s journey has just begun

CES 2020 is Over — Smart Eye’s Journey Has Just Begun

Our CES experience

Video: CES Interview with Smart Eye CEO by AutoFutures

Smart Eye receives design win from second Chinese OEM

Smart Eye integrates the future in today’s cars through eye tracking and AI at CES® 2020

See you next year!

Official Journal of the European Union

Article from Dagens Industri announce Smart Eye as the “Share of the week”

Blog: Our thoughts on CES 2020

Our Thoughts on CES 2020

New article: Smart Eyes eye tracking banar väg för en säkrare bilresa

Improving Flight Safety with Eye Tracking

Blog: How eye tracking will take aviation to new heights

How Eye Tracking Will Take Aviation to New Heights

Smart Eye working with the US Navy Flight Simulator “The Kraken”

3 design wins for Smart Eye. New Japanese OEM.

New article: The future of road safety – is the automotive industry finally ready to gear up for a sustainable future?

The Future of Road Safety: Is the Automotive Industry Finally Ready to Gear Up For a Sustainable Future?

Human First: Highlights from the 2019 Emotion AI Summit

Comments From the CEO

Smart Eye Interim Report January – September 2019

From Eye Movement to Neural Network: An In-Depth Look to our Technology

Eye Tracking Can Prevent the Dream of Self-Driving Cars From Ending in a Deadly Nightmare

Smart Eye receives additional eight design wins with existing Japanese OEM

German Aerospace Center (DLR) orders additional Smart Eye Pro systems

New Swedish article about Smart Eye

How Affectiva is Building a Responsive and Adaptive In-Cabin Environment

New article: How much are you willing to trust your future car?

Next Generation Vehicles and the Paradox of Automation – How Much Are You Willing to Trust Your Future Car?

Smart Eye Pro in a Driving Simulator

6 Ways Eye Tracking is Changing the World

Unpacking Human Behavior with iMotions Biosensing Technology

Our eyes or our minds: What is the key to avoid distracted driving?

Designing a New Age of Automotive with Unity Interactive Experiences

Lisa Feldman Barrett on Challenges in Inferring Emotion from Human Facial Movement

(Re)Building Smiles: Doctor Uses AI to Restore Patient Facial Expressions

Autonomous Driving, Steve Wozniak, and the Danger of Inflated Expectations

Scaling Companies with AI: How Talla Improves Workplace Productivity

New article from our CEO Martin Krantz

Improving Road Safety with In-cabin Sensing AI

Driver Monitoring in China: Where Can We Do the Most Good?

Aptiv: The Challenges and Potential of Autonomous Vehicle Technology

Live from CES Asia in Shanghai

Comments From the CEO: 20 Years of Innovation

Automotive design win for Smart Eye with Japanese OEM and European OEM

Forging the AI-Human Partnership in Next Generation Vehicles

Why We Should Celebrate the EU’s Embrace of Driver Monitoring

Smart Eye names two additional BMW car models

Preventing Vehicular Heatstroke with Bag in the Back

Smart Eye Annual Report 2018 (Swedish)

Smart Eye exhibit at JSAE at Pacifico Yokohama

Nuance: The User Experience of In-Vehicle Emotion Detection

Veoneer: How to Build Trust with Vehicles to Improve Road Safety

Safer roads: EU lawmakers agree on life-saving technologies for new vehicles

Intro Episode: About Affectiva Asks

Greenlight from EU Parliament: all motor vehicles to be equipped with driver drowsiness, attention and distraction warning systems

Product launch: XO

Smart Eye names two additional car models

Smart Eye receives 14 design wins from a global Korean OEM

Smart Eye announces BMW as one of its automotive OEM customers

Meet us at CHARM 2019!

Eye-Tracking to Electrification: 6 Takeaways from CES 2019

Smart Eye and Nuance at CES2019

Smart Eye at CES

Ambarella and Smart Eye partner to deliver next generation AI-based Driver Monitoring

What a year it has been for Smart Eye!

Our automotive solutions are a bit like Santa Claus.

Follow our journey at CES Las Vegas 2019!

Last week at IITSEC 2018

Watch: Interview with Smart Eye’s CFO

Video: Thales and Smart Eye opening new ways for pilot training

Smart Eye rewarded four more design wins from an existing customer

Smart Eye receives two more design wins from an existing customer

Smart Eye renames one of its two business areas to Automotive Solutions

Summarizing October – Smart Eye Events

The world with eye tracking – an interview with Smart Eye CEO Martin Krantz

Smart Eye Interim Report January – September 2018

Our latest Smart Eye Event!

Read the latest article from our CEO

Smart Eye Pro in a Helicopter Simulator

Meet Smart Eye at the DDI 2018 conference

Smart Eye nominated to the yearly Supplier Award (Stora Leverantörspriset)

Smart Eye has completed a directed share issue of approximately SEK 114 million

Read the latest article from Smart Eye’s CEO

Are you our new IT Manager?

Nuance and Smart Eye to deliver multimodality for the car of the future

Geely and Smart Eye collaborate to make semi-autonomous car in 2019

Five more design wins for Smart Eye

CEO Martin Krantz commenting on the latest Interim Report

Smart Eye Interim Report January-June 2018

Download our latest e-book!

Meet the new and smaller Smart Eye Pro dx

Finwire.tv: Smart Eye towards the mass-market

Smart Eye announces the opening of its first office in China

Download our latest customer testimonial!

Two more Smart Eye-equipped cars launched this month

Red Eye Growth Day: Watch the interview and presentation with our CFO

Smart Eye Pro to be installed in additional NASA simulators

Press release: Smart Eye awarded new design win from existing customer

Meet Smart Eye at the CES Asia in Shanghai!

GDPR & Smart Eye

New jobs opportunities out – apply today

Groundbreaking news from the European Transport Safety Council!

Press release: Smart Eye and Omnivision in cooperation for next generation image sensors for in-car AI

Press release from the annual shareholders’ meeting in Smart Eye on 25 April 2018

Smart Eye Interim Report January – March 2018

Smart Eye announces the opening of its first office in Japan

Join Smart Eye and iMotions at CHI 2018 in Montréal, Canada

Smart Eye at Car HMI Conference in Detroit, USA

Smart Eye at TRA Conference in Vienna, Austria

Smart Eye at WATS Conference in Orlando, USA, April 17

Hope to see you at conferences This Year

Notice to Annual General Shareholders’ Meeting in Smart Eye Aktiebolag

Smart Eye publishes the Annual Report 2017

Smart Eye presents at RedEye’s Investor After Work

Smart Eye’s technology continues to defend its position

Regulation for self-driving cars expands the potential for Smart Eye’s technology

Smart Eye participates at Erik Penser’s Bolagsdag

Smart Eye Interim report January-December 2017

Release of Smart Recorder 1.7

Information to Smart Eye Customers

Smart Eye provides industryleading Face Id, Eye and Head tracking on NXP i.MX 8 applications processors

CEO Martin Krantz in an interview about this year’s trend Automotive Technology

SmartEye showcasing groundbreaking automotive eye-tracking tech at CES 2018

Smart Eye at TRB Conference in Washington, D.C, USA

Release of Smart Eye Pro 7.1

Smart Eye at Ford Conference in Dearborn, USA

Release of Smart Recorder 1.6

Annual General Meeting

DriveLab by NOLDUS in cooperation with SMART EYE

SMART EYE AT JSAE, YOKOHAMA, JAPAN

SMART EYE IS HIRING